Wednesday, September 7, 2011

Missoni for Target Early Pop-Up Store

I have anticipated this moment for quite some time --- Missoni for Target! I can image the collection will sell out within hours of the launch. From luggage to housewares, apparel to even a fabulous Missoni bicycle, the collection is glamorous and fun. This is Target's biggest collaboration yet.

The launch is not scheduled to hit stores until September 13, but Target is giving the chance to shop the collection via their pop-up store tomorrow, Thursday, September 8 at Fashion's Night Out!

I passed the Bryant Park pop-up store last weekend while they were setting up. The exterior of the building is covered in Missoni signature chevrons. You can't miss it! Well, I guess moving to NYC has its benefits -- first dibs on Missoni for Target items.

The first 20 people to spend more than $100 will get to take photos with Margherita and Angela Missoni. The event starts at 6 p.m., but I can imagine the line will be blocks long by 4 p.m.

Here is a sneak peak at the 400-piece Missoni for Target collection.

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